Khayelitsha’s PR & Marketing Agency wins prestigious PR Award
Khayelitsha based PR & Marketing Agency, The Client PR & Communications (Operating as The Client Media) picked up a Presidential Award: Silver in Public Relations and Communication Industry Advancement for successfully launching the first 4-star black owned luxury boutique hotel in a township, The Spade Boutique Hotel & Spa in Khayelitsha.
PRISM awards are home of Africa’s most sought-after public relations and communications organized by the Public Relations Institute of Southern Africa (PRISA). This year the awards celebrated 25 years .
The agency founded in 2018 by Shorn Khumalo who is a Khayelitsha native has been instrumental in positioning small to medium township-based businesses including The Milk Restaurant & Champagne Bar, Clinimed Healthcare and Creative Entrepreneur & TV Executive Sibulele Siko – Shosha amongst others. Recently, the agency has channelled its clients to become award winning entrepreneurs and businesses with Dr. Mathobela Matjekane, Founder & CEO of Clinimed being awarded the 2021 Fabolous Woman in Health Award for her contribution in the fight against COVID19.While, the CEO of The Spade Boutique Hotel, Annette Skaap was awarded Entrepreneur of the year at the 2022 Black Management Forum’s Black Excellence Awards in April this year.
“I’m extremely proud of this nod. It speaks extensively to what we have been trying to achieve in the past few years, changing the narrative on how we view townships and small -medium black owned businesses. To pick up such a prestigious award for uplifting this business community always overshadowed by negativity is by far the highlight of my career” Shorn Khumalo.
Khumalo has added that this opportunity wouldn’t have existed if long standing businesses such as Kwa-Ace didn’t give young people opportunities to collaborate and is extremely grateful to the Skaaps.
“I share this award with Patho Tebese whose contribution to the launch of the hotel has been immeasurable. We were a very small team of 2 and often got help from client and CEO, Annette Skaap ”.